文/ sciascia @顶尖文案topys
还记得Hälssen & Lyon创意十足的茶包日历吗？每天撕一张日历，饮一杯茶，惬意十足。
今天，Corona啤酒制作的杯垫日历如出一辙，好腹黑的DM，365天，天天刺激你~~
为了鼓励忙碌的亚洲人们停下来好好享受一杯啤酒，Corona在每一日上都用心附上了饮酒的理由，比如大事件的纪念日、节假日甚至一些无厘头的理由，重要的是让你拥有一颗学会放松的心。每一日精心绘制的不同画面，新鲜感十足，每天翻开一张，会不会惯性地来一杯呢？
Advertising
Agency: TBWA, Singapore
Creative Directors: Gary Steele, Hagan de Villiers
Art Directors: Nuno Teixeira, Reginald Ocampo
Copywriter: James Holman
Designers: Nuno Teixeira, Gary Steele, Reginald
Ocampo, Max Kitaev, Aaron Tan, Daphne Tann, Roger Tan, Cheng Guan Koh, Kevin Sim
Account Director: June Wee
Account Manager: Elyn Ong
Account Executive: Lauren Britton
Head of Production: Peter Short
Print Production: Peter Ng
FA Artist: Andrew Yeoh
Studio: Raul Davadilla
Studio Photographer: Renjie Teo
Producer: Haydn Evans
