文/ sciascia @顶尖文案topys
为宣传其耳机带来的专业体验,瑞典的新兴耳机品牌Urbanears在丹麦推出了一款DJ混合系统的APP“Slussen”,并为此创作了一张超级酷的“有声”海报。
这张看上去就像一张黑胶唱片的海报,其实上面有凹凸刻痕,只要用指甲一划,就会出现类似于打碟的效果。让每一个爱音乐的人都能轻易体验其中的乐趣,过一把打碟的瘾。
为消费者带来更多有趣的体验,一直是品牌赢得良好口碑的秘诀啊!
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Agency: UncleGrey, Copenhagen, Denmark
Executive Creative Director: Jimmy Blom
Creative Director: Kim Michael
Art Director: Jon Goldtsche
Junior Art Directors: Carl Angelo, Henrik
Baecklund, Lasse Elgård
Vintersbølle, Mads
Alexander Nielsen
Account Director: Charlotte
Porsager
Strategic Director: Lars Samuelsen
Account Manager Trainee: Alexandra Thielke
Producer: Tim Milne /
Artomatic
Music Producer: Sebastian
Rønde Thielke / Rest In Beats
Managing Director: Kasper
Petersen / MEC Access