文/Missa@顶尖文案TOPYS
欧冠结束，冰上曲棍开赛还早，漫漫夏季，对于那些习惯有偶像有比赛的陪伴，习惯了关注每天赛事动态，习惯熬夜的体育迷们来说，生活骤然空白了一片，冷冷清清凄凄惨惨戚戚。不过有Urheilusanomat体育报与君共度。
长满野草的绿茵球场，化成水的冰上曲棍球场，荒凉落寞之感只有粉丝才能了解粉丝，所以体育粉与Urheilusanomat报刊可谓两颗孤独心的相互解读啊~不错的切入点。
Helping sports fans get through summer（帮助体育迷穿越夏天）
Advertising Agency: Hasan&Partners, Helsinki, Finland
Executive Creative Director: Eka Ruola
Creative Director: Mikael Nemeschansky
Art Director: Bruno Ribeiro
Copywriter: Mick Scheinin
Account Directors: Reino Tikkanen, Jussi Lindholm
Photographer: FLC Helsinki
Account manager: Liisa Frick
Published: June 2013
