文/ sciascia @顶尖文案topys
人见人爱的刷锅海绵也来为自己证言了——
面对油污时，请用绿色面，这时我们是锐利的玻璃片、天生利刺的仙人掌、精通战术身怀十八般武艺的战士，能有效穿透、瓦解厚厚的油污，将他们彻底清除。
面对不粘锅、细瓷、银器时，请用黄色面，我们又化身柔滑的气球、轻软的羽毛、柔呼呼的毛毛熊，对这些需要轻拿轻放的器皿呵护有加。
形象至简又面面俱到的类比创意，来自BRAX海绵。
Advertising Agency: Y&R, Dubai, United Arab Emirates
Chief Creative Officer: Shahir Zag
Creative Director: Shahir Zag/Kalpesh Patankar/Joseph Bihag
Art Director: Kalpesh Patankar/Joseph Bihag/Khaled Said
Photographer: James Day
Illustrator: Gitten Tom
Account Supervisor: Shaik Shibli
Advertiser’s Supervisor: Talal Helali
Production Head: Amin Soltani
