文/ sciascia @顶尖文案topys
Chicco是一家致力于满足儿童成长、为不同成长阶段的儿童提供质优、安全和专业产品的品牌。这篇母亲节的创意，虽很简洁，但是诉求点却异常感人。
母亲节这一天，小淘气们就做一次乖宝宝，多吃蔬菜水果、乖乖看书，少点调皮捣蛋，好好听妈妈的话，这可能就是母亲最大的欣慰了！
Today do as your mother says.
Happy Mother's Day.
Advertising Agency: McCann, Istanbul, Turkey
Chief Creative Officer: Folker Wrage
Creative Group Head: Firat Yildiz
Art Director: Cem Hasimi
Copywriter: Pınar Cingöz
Account Manager: Isil Uygur
Illustrator: Cem Hasimi
