文/ sciascia @顶尖文案topys
很绝的点子有木有？
汽车的户外形象广告一般都只会给一辆车来个最炫的特写，不过这让Smart找到了调侃的切入点。专挑旁边是一辆车的广告牌，Smart立起一张充满七辆车的霸气广告牌。
还是小的好吧，多节约空间！真是借力打力最给力啊！
On the next billboard, only one car fits.
Advertising Agency: Contrapunto BBDO, Madrid, Spain
Creative Directors: Félix Del Valle, Carlos Jorge
Art Directors: David Albardonedo, Carlos Jorge
Copywriters: Félix Del Valle, Paco Castillo
