文 / sciascia @顶尖文案topys
穿上洁净的衣服不仅让人感觉神清气爽,也能给你自己注入好心情。
来自Laundromat洗衣店的创意。把人模拟成类似洗衣机转筒的效果,“华丽的转身”从脏衣服到干净衣服,人物的表情也一步步变得愉悦,仿佛得到了一个崭新的自己。
一身邋遢的你看到此处不知道有没有心动呢?
“Easy come, easy go.”
Advertising Agency:dim&Canzian, São Paulo, Brazil
Chief Creative Officer:Michele Dim D'ippolito
Creative Director:Michele Dim D'ippolito, Bruno Cirello, Samuel Segatelli
Art Director:Cristiano Franco
Copywriter:Lucas Casao
Planner:Samantha Barbieri
Photographer:nixonstudio
Chief Executive Officer:Marcio Canzian
Account Manager:Bruna Rubacow
Media Maneger:MaurÃcio Belchior
Media Assistant:Simone Pires