大众途观:放出心中野兽

/Missa@TOPYS

就是厌倦城市的红灯、限速、禁拐、占道

想去的地方,就应该无所羁绊的前往,借着途观的风驰电掣,我的狂野不再掩藏!

大众两系列ad,牢笼篇+狂野篇,前后出街,相辅相成。

自然、自由、速度、野性是人类潜存的欲望,牢笼也禁锢不住狂野的心!



Escape the city. The Volkswagen Tiguan.(逃离城市,大众途观)

与狮齐怒,与狼共舞,一路直往平川与深林,彻底放出心中猛兽!大众途观suv带来的越野感受,像被瞬间拉进原生野外,霸气侧漏。(平面猫与狮,狗与狼的并肩危坐,萌点中带有几分逼格的高大上啊)

Discover your wild side. The Volkswagen Tiguan.(发现你的狂野一面,大众途观)

牢笼篇:


Advertising Agency: DDB, Moscow, Russia       
Creative director: Holger Paasch
Art directors: Holger PaaschAlexey SanzharovskiyAnton Volovsky
Copywriters: Holger PaaschAleksandr BozhkoAndrey Lee
Designer: Julia Artamonova
Account Director: Deem Muratov
Post production Agency: Belle Ville Creative Production
Creative producer: Egor Mikhaylov
Art Director: Aleksey Soroka
Digital artists: Nikita StepanovSergey Klyosov

狂野篇:


Advertising Agency: DDB, Moscow, Russia
Creative Director: Holger Paasch
Art Directors: Holger PaaschAlexey Sanzharovskiy
Copywriters: Holger PaaschAleksandr Bozhko
Photographer: Sergey Klyosov
Post production Agency: Belle Ville Creative Production
Creative producer: Egor Mikhaylov
Senior Art Director: Aleksey Soroka
Digital artists: Nikita StepanovSergey KlyosovSergey Brezhnev
Photographer: Sergey Klyosov
Published: April 2014





大众 途观 狂野 城市 DDB Moscow Russia
大众途观:放出心中野兽
Missa
2014-05-30 16:50:21
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