Headline from Jung von Matt/Alster, Hamburg: "Test now! Crème Vôle. Animates and refreshes dry and stressed skin." Payoff Line:"Still thousands of animals are killed by experiments by the cosmetics industry. Donate now..."If you pull out the product sample, a photo of a crying chimpanzee with his face wreathing in pain will appear. By pulling off the sample it seems that you just caused a gash by your own hand.
| Client: |
Noah Menschen für Tiere e.V. |
| Agency: |
Jung von Matt/Alster, Hamburg |
| Creatives: |
Stefan Mildner (Designer)
Leo Krumbacher (Photographer)
Tobias Fritschen (Designer)
Frank Hose (Designer)
Götz Ulmer (Creative Director)
Daniel Frericks (Creative Director)
Oliver Voss (Creative Director)
Florian Zwinge (Art Director)
Clemens Sehi (Copywriter) |
| Country: |
Germany |
| Other Credits: |
Account Manager: Alexandra Beck |
