编辑：Ramble
轻松、愉悦，不乏智慧。加之置于充满二战调调的背景下，除了趁机表达品牌在战争期间对社会的贡献，更是很好的摆脱了端起架子说教的笨拙，展现灵思敏捷的沟通和渲染。
We Care Because Our Name& #39;s On It. 简单直白的Slogan，让艰深的品牌回归本意，真诚的承诺有时候比大承诺更能让人点头认可。
Company: Warburtons bread
Agency: RKCR/Y&R
Country: United Kingdom
What a lovely commercial for Wardburtons Bread, it kind of reminds you of ‘Band of Brothers’, a top series on HBO. It’s been some time since we’ve seen some good work from the UK, but this one is pretty good. Unfortunately it doesn’t even get close to the Belgian campaign about bread Rindert posted earlier today.
What a lovely commercial for Wardburtons Bread, it kind of reminds you of ‘Band of Brothers’, a top series on HBO. It’s been some time since we’ve seen some good work from the UK, but this one is pretty good. Unfortunately it doesn’t even get close to the Belgian campaign about bread Rindert posted earlier today.
