文/vivi
食品跟情绪挂钩，情绪和社交危机挂钩，社交危机和皇室婚礼挂钩……
好吧，算South Cape搭上了这班顺风车。
这位太太希望自己的儿媳妇像凯特一样，可是……算了，吃点东西吧。
新嫁娘知道凯特的婚纱不会和自己的一样像块糕饼……算了，吃点东西吧。
相当王妃？想想婆婆竟然是卡米拉……算了，吃点东西吧。
诶，等等，你确定这真的不是Juicy Couture的广告？……
South Cape, via BMF Melbourne, launched three press ads in the lead up to the event of the century, a.k.a The Royal Wedding. Life is not the not the same as English royalty but life is good with South Cape.
Categories: Food, Print
Client: South Cape
Agency: BMF, Melbourne
Country: Australia
Creative Director: David Klein
Art Director: Corrine Goode
Agency Producer: Sarah Thompson
Photographer: matt hoyle
