文/vivi
菲律宾史上首块纯绿色无污染广告牌，由可口可乐与WWF联合打造：）
城市中出现这样一块布满绿植的广告牌，不但吸除废气，更令人耳目一新。
“This billboard absorbs air pollutants.”
Momentum Philippines, the brand activation and shopper marketing discipline of McCann Worldgroup, gave Manila commuters a breath of fresh air by creating the country’s first plant billboard that helps protect the environment. This greening project is for Coca-cola and World Wide Fund for Nature Philippines (WWF).
Advertising Agency: Momentum, Philippines
Art Director: Joseph Velasquez
Creative Director / Copywriter: Peter Acuna
Media: Yasmin Mallari
