文/vivi
新款的卡迪拉克CTS有多美?
不知道,你只能想象,因为它已经美到让人无法不把它从广告页上撕下来收藏了。
让我们为广告主的勇气鼓掌,同时也为它的决策捏一把汗——这样,真的,没关系么?……毕竟,在这个信息量爆炸的年代,欲擒故纵好不好使,实在难说。
To demonstrate the irresistable nature of the beautiful new CTS Coupe, we created an ad where the car had been ripped right out of the magazine.
Advertising Agency: MacLaren McCann, Toronto, Canada
Creative Director: Sean Davison
Art Director: Vic Bath
Copywriter: Rana Chatterjee
The Print Ad titled Ripped was done by Maclaren Mccann Canada advertising agency for product: Cadillac Cts (brand: Cadillac) in Canada. It was released in the Aug 2011.