文/S.S.
纸巾的吸水力有多强?看看这两幅在牛奶、果汁上完成的精美绘画你就知道啦。每一处落笔、每一个细节都干净利落,绝不拖沓,其精细程度简直堪比用Photoshop等软件制成的电子图像。不过,人家可是实实在在用纸巾画出来的!
多么简单、直接、有效的广告创意,相信一定会使这款纸巾大卖哦。
Advertising Agency: Leo Burnett, St Denis, France
Creative Director: Pascal Etchebarne
Art Directors: François-Xavier Barre, Antoine Davy
Copywriter: Lucas Bouneou
Illustrators: Si Scott, Martin Sati
Photographer: Olivier Foulon
Published: October 2011