文/vivi
就像熊看见鱼、宝宝看见奶瓶、守门员看见球,那叫一个目标明确、动力十足!
固特异轮胎和道路的关系,也正是如此。
Advertising Agency: Y&R, Sao Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Creative Directors: Rui Branquinho, Flavio Casarotti, Alexandre Vilela (Xa), Felipe Gall
Copywriter: Igor Cabo
Art Director: Jose Neto
Photographer: Platinum FMD
Art Buyers: Monica Beretta, Stephanie Wang, Juliana Gardim
Print Agency Producers: Elaine Carvalho, Flavio Zamboni
Account Managers: Valeria Ordonhez, Claudia Menezes, Felipe Wanderley
Planners: Fernanda Flandoli, Flavio Proença, Fernando Takey
Media team: Gustavo Gaion, Gabriela Ben David
Published: March 2012