文/sciascia@顶尖文案topys
如果有一款可以直接封死虫子来路的杀虫喷雾,谁不爱呢? Henkel 杀虫喷雾的强效灭虫效果,相当于直接“封死”那些经常有虫子出没的边边角角和缝隙,永绝后患。虽然略显夸张,却真切地道出了消费者的心声。
Advertising Agency: TBWA, Egypt
Creative Director: Bassem Sabry
Art Director: Yamen Emad
Copywriter: Rami Nassar
Photographer: Leap Studios