文/sciascia@顶尖文案topys
去度假、上班、见女友、送披萨,脚还在原地,身体却早已穿过大街小巷,早已到达,简直就是瞬间转移。来自葡萄牙JAMOTO本田摩托车销售网站的创意:本田让你更快到达。
从执行来看,人物及建筑是由橡皮泥捏制而成,小编觉得,如果把人物换成橡皮条制成的,这种强调“快”的动态感觉应该会更强烈点。
Advertising Agency: Blackninja, Recife, Brazil
Creative Director: Lenilson Lima
Art Directors: Bertone Balduino, Lenilson Lima
Copywriter: Ian Thomé
Account Director: Maria Edith
Account managers: Adriana Lucena, Diego Espíndola
Photographer: Bertone Balduino, Lenilson Lima
Retouch: Moreira Retouch Image
Illustrator: David Alfonso
Client Approval: Mário Gesteira
Published: December 2012