文/Aoi@顶尖文案TOPYS
衡量一个游泳池的好坏，水质绝对是不容忽视的一项标准。Schwimmer游泳馆相当自信，直接把名片的材质换成了PH试纸，伸进水里测试一下，几分钟后就知道要不要给背面的联系人打电话预约办卡了。其实任何事都一样，大方承认永远比避而不谈更容易赢得好感。
Advertising Agency: doug & serge, Toronto, Canada
Chief Creative Officer: Doug Robinson
Creative Director: Ian Schwey
Associate Creative Director: Jason Buback
Associate Creative Director / Art Director: Mike Jones
Senior Designer: Solly Bulbulia
Print Production: Alan McKinlay
Published: September 2012
