文/Aoi @顶尖文案TOPYS
后视照相机有多重要?防搞怪、防鬼脸、防乱入!
要时刻掌握后方情况,不然效果就不如你想象中美好了……
延伸阅读:
几乎一样的idea,颠倒方向,就成了另一个创意:怪只怪,Olé体育新闻太过吸引。
Volkswagen Golf with rear view camera.
Advertising Agency: DDB, Spain
Chief Creative Officer: José María Roca de Vinyals
Creative Director: Guillermo Santaisabel
Art Director / Copywriter: Cristina Rodriguez
Photographer: Alberto Escudero
Business Director: Gorka Lozano
Account Director: Javier Villalba
Published: April 2013