文/Aoi @顶尖文案TOPYS
犯困、放空的时候,都做过怎样的白日梦?
外星人乘着UFO来把你带走?坐上火箭遨游太空?像英雄一样战胜海浪?
只可惜,一杯Green Cup咖啡过后神经清醒,
灯还是那灯,三角锥还是那三角锥,订书机也还是那订书机。
Bye Bye Daydreams
Advertising Agency: Leo Burnett, Berlin, Germany
Chief Creative Officer: Andreas Pauli
Executive Creative Director: Andreas Laeufer
Creative Directors: Axel Tischer, Gabriel Mattar
Art Director: Felipe Cury
Copywriter: Rodrigo Linhares
Illustrator: Halil Mete
Published: November 2012
延伸阅读:
几张小画讲个故事,同类创意还有这一例——Quercus换个思维,体验5秒钟的人生