独乐乐不如众乐乐，一分为二的可口可乐新包装

文/ sciascia @顶尖文案topys

还记得朋友的可乐售卖机 、HUG ME抱抱可乐贩卖机这些可口可乐有趣的分享欢乐的点子吗？

独乐乐不如众乐乐，这次，可口可乐将创意用在了瓶身设计上。这听由奥美巴黎和新加坡联手打造的可一分为二两人“共享”的可口可乐包装，让人惊喜之余，畅快与身边好友一起分享，喜悦都在笑容里。

予人玫瑰，还手留余香。现在，将一半可乐分享于你，送出去的全是欢乐与甜蜜啊！

Agency:Ogilvy & Mather Paris

CCO:Chris Garbutt

Client:Coca-Cola

Agency:Ogilvy & Mater Singapore

CCO:Eugene Cheong

CD:Frederic Levron

CD:Yvan Hiot

CD:David Raichman

CW:Baptiste Clinet

CW:Nicolas Lautier

CW:Florian Bodet

CW:Martin Olivier

CW:XiaoAn Cheng

AD:Baptiste Clinet

AD:Nicolas Lautier

AD:Florian Bodet

AD:Martin Olivier

AD:Nicolas Gagner

AD:Erdenechimeg Erden

Illustrator:Robyn Makynson

Producer:James Brook Partridge

Producer:Laure Bayle

Producer:Aurelie Appert

Director:Giovanni Fantoni Modena

AD:Sibilla Morgantini

Producer:Lorenzo Hassan

DOP:Claude O'Steen

Assistant Camera:Abhilash Chandrasekaran