Rethink,加拿大,Offsetters 阻止全球变暧 Stop Global Warming










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To demonstrate the impact global warming will have on our cities, they suspended lifeboats high above downtown streets. Printed on the bottom of the boats was the line “Stop Global Warming” and their client’s website, offsetters.ca. Other elements in the stunt included a lifequard blocks up from the water and bus benches with life preservers underneath. Offsetters helps companies and individuals offset their carbon dioxide emissions.

Advertising Agency: Rethink Communications, Vancouver, Canada
Creative Directors: Chris Staples, Ian Grais
Art Director: David de Haas
Copywriter: Katie Ainsworth
Photographers: Tony Hird, Carson Ting





   

Stop Global Warming 全球 阻止 加拿大 Offsetters Rethink
Rethink,加拿大,Offsetters 阻止全球变暧 Stop Global Warming
insun
2008-09-25 12:56:46
最新评论(2)
这舞姿的辨识度和流行性还不如小苹果儿呢…… 也没看懂跟丰田车有什么关系。
cd4343 : 就是借worldorder的名气做一个病毒传播的营销,上传互动扩撒赢奖品
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