Beijing, December 14, 2010 –DDB China Group won big at the 5th China 4A Golden Seal Creative Awards held on December 10, taking home the Grand Prix for its “Green Pedestrian Crossing” campaign for the China Environmental Protection Foundation.
It also received 10 other awards, including two golds, two silvers, six bronzes, and nine merits
for campaigns done for a wide array of clients including the Pregnancy Care Association, McDonald’s, Volkswagen (China) Import Co., and Shanghai Volkswagen.
“This is yet another crowning achievement for DDB China Group and we are extremely proud to have received this honor,” said Dick van Motman, President and CEO of DDB China Group. “This has been an absolutely fantastic year for us and I would like to extend my heartfelt thanks to the support of our clients, without whom any of these successes would be possible.”
This is the second Grand Prix DDB China Group has won for its Green Pedestrian Crossing campaign in just two weeks. On December 2, the China Environmental Protection Foundation, in association with DDB China Group, was awarded the Grand Prix for the campaign at the UK Green Awards.
Awards won:
Grand Prix– “Green Pedestrian Crossing” for China Environmental Protection Foundation
Gold – “Green Pedestrian Crossing” for China Environmental Protection Foundation – Best Art Direction
Gold – “Green Pedestrian Crossing” for China Environmental Protection Foundation – Public Media Planning
Silver – “Open Me” for the Pregnancy Care Association – Innovation
Silver – “Winning the Wings Battle” for McDonald’s – Digital
Bronze – “Winning the Wings Battle” for McDonald’s – Integrated
Bronze – “Green Pedestrian Crossing” for China Environmental Protection Foundation – Outdoor
Bronze – “Miro” for Zendai Art S-Supermarket – Outdoor
Bronze – “Showroom” for Shanghai Volkswagen (Lavida) – TVC
Bronze – “Leaves” for Volkswagen (China) Import Co. (New Beetle) – Print
Bronze – “Flowers” for Volkswagen (China) Import Co. (New Beetle) – Print
About DDB China Group
DDB China Group (www.ddbchina.com) is a full service agency incorporating DDB, Tribal DDB, RAPP and DDB Guoan. Services include advertising, direct marketing, interactive, design and sales promotion. We believe that ‘creativity is the most powerful force in business.’ We use creativity to develop ideas that people want to play with, participate in and pass on.
DDB China Group is one of the most awarded creative agencies in China and consistently ranks in the top 10 rankings, as determined by the Longyin Review and China Advertising Magazine. In 2010, DDB China won a Gold Lionat Cannes for its Green Pedestrian Crossing Campaign, for the China Environmental Protection Foundation – the second only Gold Lion ever awarded to an agency in Greater China. In 2009, they also placed No. 1 in the R3 New Business League, placed 2nd as the “Best Creative Agency in China” by China Advertising Magazine and Tribal DDB placed 2nd as the “Best Digital Agency in China”. In 2010 Dick van Motman was the first expatriate to be awarded “Most Outstanding Person of the Year” by CCTV and China Advertising. This year he has also been recognized by Internationalist magazine as one of the top 30 international “Agency Innovators”.
The Management Team consists of CEO and President Dick van Motman, Chief Creative Officer Michael Dee, Vice President & Managing Director of DDB Shanghai Jesse Lin, Managing Director of Tribal DDB Shanghai Jit Hoong Ng and Managing Director of RAPP Ross Gearing. Asit Gupta is Head of Strategic Planning. Neo Chuan Teo is Chief Financial Officer. At DDB Guoan in Beijing, Richard Tan is Managing Director and Vice President.
About DDB
DDB Worldwide Communications Group Inc. (www.ddb.com) ranks among the top 5 consolidated advertising and marketing services global networks in the world, according to Advertising Age. Consistently one of the most awarded networks globally for creative excellence, DDB was Campaign's 2009 Global Network of the Year, the 2010 Spikes Asia Network of the Year, and captured both the Cyber Grand Prix and Film Craft Grand Prix at the 2010 International Advertising Festival in Cannes.With more than 200 offices in over 90 countries, the DDB Group believes that creativity builds enduring and powerful brand experiences that create TalkValue™, influence social communities and drive results. DDB Worldwide is part of Omnicom Group Inc. (OMC).
